Podcasting Your Way to Brand and Thought Leadership

A talk by Randy Wilburn
Consultant, Zweig Group

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About this talk

With over, 1-Million shows, Podcasting is one of the fastest-growing digital mediums. Learn how to leverage Podcasting, to brand your firm, and tell your story both externally to the world and internally to your team. There has never been a better time to do this. In about an hour, you will learn how to come up with a show theme, decide what type of homegrown talent you have available or how to hire someone to help you get the podcast started, and finally, some of the essential audio tools necessary to sound like NPR.

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